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LEAD NET DOG NEWS 

Issue # 5 - June 14th, 2001 

Total Subscribers 7,000 plus
<http://www.leadnetdog.com> 

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This is an OPT-IN newsletter for business
minded individuals. With an interest in
Marketing, The Internet, and Total Wellness.
Along with the sharing of good business
information 

Removal Instructions can be found at the end of
this letter. 

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IN THIS ISSUE........ 

1 - A Note From The Lead Net Dog 

2 - AD SECTION  -  For advertising information 
    http://www.leadnetdog.com/adrates.htm 

3 - TECHIE SECTION -  Mirror Sites and Doorway Pages

4 - WELLNESS SECTION -  Soya Protein Reduces Cholesterol

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A NOTE FROM THE LEAD NET DOG 

Manage Your Time 

In this age of rush-rush-rush, get it right
now, we hear alot about managing our time. This
concept is perhaps more important for Network
Marketers, particularly those just starting
out. Here are a few tips on organizing time in
a busy life. 

Schedule appointments with yourself to prevent
pushing your personal needs and chores aside.
You are your most important client. 

Creat blocks of time in which to do similar
tasks. For example, return all calls during
certain hours, and prepare information mailings
on specific days. 

When organizing your to-do list, put those
things that will take only a few minutes at the
top, regardless of priority. This gets them out
of the way, and you won't be thinking of them
all day while your concentration is supposed to
be elsewhere. 

Gerry E. Schroeder
LND Marketing
http://www.leadnetdog.com 

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AD SECTION 

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For advertising information
http://www.leadnetdog.com/adrates.htm 

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TECHIE SECTION........ 

Mirror Sites and Doorway Pages 

There are a lot of terms in use on the internet
these days. Many of them can be confusing even
for the veterans to web life. 

I've noticed references to doorway pages and
mirror sites quite a few times recently in
ezine articles and discussion groups.  These
two terms are pretty unfamiliar to many of the
people I have run into lately.  Let's clear up
some of the confusion. 

A mirror site is simply a copy of your site. 
It's usually your main page but it doesn't have
to be.  The point is it's just a copy.  Just
like looking in the mirror is a copy or
reflection.  A mirror site looks exactly like
the original. 

Making a copy is easy.  Using a free site for
your mirror site is the preferred way because
of cost considerations. This works best if you
have your own domain but I suppose you could
make a copy of a free site.  Besides, having
your own domain tends to demonstrate that you
are serious about what you are doing. 

You can find quite a few free web hosting sites
around. Here are a few to get you started. (to
find others go to the search engines) 

www.hypermart.net
www.freeyellow.com
www.angelfire.com
www.geocities.com
www.tripod.com 

To create a mirror site just open an account
with one of the free hosts.  Then follow their
directions for uploading your page to their
server. 

You will want to change the meta tags a bit so
the search engines will recognize the "new"
site.  Keep in mind the more pages you have
listed in the major search engines, the better
are your chances of a higher ranking. 

Doorway pages, on the other hand, are pages
that are created for the sole purpose of
pointing traffic toward your site. There are a
variety of things you can do in creating
doorway pages.  Your imagination is your only
limitation. 

These pages must be very focused.  They are
usually only one page in length and the design
tends to be quite simple.  There is no need to
be extravagant because it serves only one
purpose. 

To make a doorway page, just pick one of the
benefits of a product or service you want to
promote and focus on it.  Create a simple page
that list some important points about that one
benefit.  Make sure the points exploit the
benefit to the point  of great interest in the
product or service.  Then offer a link  to your
main site for more information and a possible
sale. 

Once the page is created you will want to
develop meta tags for it and install them. 
Then submit the page to the search engines . 

Doorway pages and mirror sites can both be
great ways to increase traffic to your main
site.  Neither of them are difficult to do nor
do they take much time. 

The time and effort spent will reward you with
increased web site traffic and ultimately more
money in your pocket. 

So what are you waiting for?  Get started now. 
You won't regret it.

P.S. Webposition Gold does all this
automatically!!
http://www.webposition.com/d2.pl?r=KDL-55E8

Gerry E. Schroeder
LND Marketing

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WELLNESS SECTION........ 

Soya protein reduces cholesterol 

Researchers in North Carolina, USA(1) have
demonstrated that soya protein can help reduce
serum cholesterol levels. Studying the effects
of isolated natural soy protein on blood
concentration of total and low-density
lipoprotein (LDL) cholesterol, the researchers
monitored 156 healthy men and women whose LDL
cholesterol levels were between 3.62mm and
5.17mm and recorded the percentage change after
the patients had consumed 25g of soy protein
daily over a period of nine weeks. 

The results showed the soy protein lowered the
LDL cholesterol levels by as much as 10%.
Without affecting triglyceride concentrations
or high-density lipoprotein (HDL) cholesterol,
the natural soy protein significantly reduced
the blood concentrations of the LDL. 

The results were corroborated by further
research in Eastern Europe (2) which
investigated the influence of soya protein in
patients suffering with ischaemic heart disease
and high blood pressure. The results showed a
positive effect on the course of the diseases
and lipid spectrum of the blood 

These studies demonstrate the positive effect
of a diet high in soya protein on the
cardiovascular system of the body and indicate
that soya protein offers significant benefits
for patients suffering from cardiovascular
disease. 

Sources: 

(1) Crouse JR 3rd et al. A randomized trial
comparing the effect of caesin with that of soy
protein containing varying amounts of
isoflavones on plasma concentrations of lipids
and lipoproteins. Archives of Internal
Medicine. 159(17):2070-6. 27 Sep 1999 

(2) Pogozheva AV et al. Effects of
antiatherosclerosis diet including soy protein
on the dynamics of clinical, biochemical and
immunologic indicators in patients with
ischemic heart disease and hypertension.
Voprosy Pitaniia 68(4): 27-31. 1999 
 

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Thanks for Reading the Newsletter. 

Happy Marketing 

Until Next Week 

Gerry E. Schroeder
webmaster@leadnetdog.com 

Phone:705-677-7231
Fax:708-585-7554 

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